SearchLight is the industry' leading marketing analytics company, with over 900 active accounts across home services.

Currently partnered with 20+ private equity groups and multiple marketing agencies, SearchLight's data helps to make better informed marketing decisions, driving more revenue to your bottom line.

Historically, marketing reporting has been focused on click and lead costs, not customer revenue. SearchLight solves this by directly connecting your marketing campaigns to customer revenue in your CRM. This allows you to accurately measure ROI with metrics like customer acquisition cost, average ticket and return on ad spend. Out of all the leads being submitted to your business, SearchLight data will show you the percent that booked, turned into an estimate, sold, and closed. No more guessing.